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MS State Online wins silver and bronze from UPCEA for excellence in marketing

MS State Online wins silver and bronze from UPCEA for excellence in marketing

MS State Online won two national marketing awards during the University Professional and Continuing Education Associationā€™s recent competition. From left Samantha Clardy, enrollment and onboarding coach; Mark Jimerson, assistant director of online admissions and enrollment; Tracy Craven, associate director for the Center for Distance Education; Anusha Rijal, retention and engagement coach; and Lily Hudson, academic advisor and success coach. (Submitted photo)
MS State Online won two national marketing awards during the University Professional and Continuing Education Associationā€™s recent competition. From left Samantha Clardy, enrollment and onboarding coach; Mark Jimerson, assistant director of online admissions and enrollment; Tracy Craven, associate director for the Center for Distance Education; Anusha Rijal, retention and engagement coach; and Lily Hudson, academic advisor and success coach. (Submitted photo)

Contact: Mary Pollitz

STARKVILLE, Miss.ā€”Mississippi State Onlineā€™s team was recognized nationally for its recent marketing campaigns during the University Professional and Continuing Education Associationā€™s annual competition.

MS State Online won a silver excellence in marketing award for ā€œCreating a Sense of Belonging: MS State Online Revamped Orientationā€ and bronze for ā€œRevolutionizing Student Engagement: MS State Onlineā€™s Journey to Strategic Online Communicationā€ campaigns.

Founded in 1915, UPCEA is an organization for professional, continuing and online education. The universityā€™s awardsĀ recognize marketing campaigns that excel in creativity, execution and impactā€”focusing on outstanding and effective marketing in the higher education industry based on overall creativity, messaging, results achieved by the campaign and level of design.

Tracy Craven, associate director for Mississippi Stateā€™s Center for Distance Education, credits the entire MS State Online staff who each played a role in both campaigns.

ā€œWe are thrilled and incredibly proud to have won not one, but two excellence in marketing awards at the UPCEA conference,ā€ Craven said. ā€œThese honors reflect the hard work, creativity, and dedication of our team at MS State Online to connect with students in meaningful ways. Itā€™s exciting to see our efforts recognized on such a prestigious stage, and it inspires us to continue raising the bar in onlineĀ education.ā€

For more information on MSUā€™s online programs, visitĀ .

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